Topic: “Shift” Going where the consumer takes us.

An eye opening and frank approach, on how the shift in time reflects the shift in the business of communications. This topic will also touch upon the complexities of change in the communications space that has truly affected our industry, with a focus on how it relates to technology, integration and future growth in the printing industry.

Gavin Jordan-Smith Vice President, Commercial Print and Pre-Press Segments Worldwide Graphic Communications Industry Business Xerox Corporation

Gavin Jordan-Smith, vice president, Commercial Print and Pre-Press Segments, Worldwide Graphic Communications Industry Business, joined Xerox Corporation in March 2007. He is responsible for accelerating Xerox’s strategy to increase the use of digital print technology in the commercial print and pre-press markets. Jordan-Smith also is expanding Xerox’s involvement in worldwide industry association activities and the global Xerox Premier Partners Program.

Formerly, a director and corporate officer at Toppan Printing Company America, he is a 15-year veteran of the graphic communications industry in the U.S. and U.K. Toppan America, a wholly owned subsidiary of Toppan Printing Co. Ltd., is the largest commercial printing company in the world. At Toppan America, based in Somerset, N.J., Jordan-Smith oversaw several vital business functions including marketing, operations, strategic and business development, information

technology and digital communications. He helped to transition the 100-year-old traditional offset printing company into a leading provider of digital communications services. This evolution drove the creation of several key applications, including full-color variable information direct mail pieces, books-on-demand and sales and marketing collaterals – all printed on Xerox iGen3® 110 Digital Production Presses.

Prior to Toppan, Jordan-Smith spent five years as a director and a systems information specialist with Wellgate Communications Limited (UK), an international management and technologies consultancy firm providing information technology expertise to organizations in the private and public sectors.

Jordan-Smith earned a Bachelors of Science degree in IT and a Bachelors degree in Accounting with International Business Law degree from Mid-Glamorgan University, Wales, United Kingdom, in 1989.